Professional Services

It’s an odd fact of professional life that those who have spent their careers honing their skills as advocates and advisers tend to display the most reticence when it comes to dealing with the press.

Despite their innate strengths as client advisers, professional services firms often find it hard to get their own messages over to their markets and specialist media, and to distinguish themselves from the competition in the eyes of their target audiences.

We have a distinguished track record in helping professional services firms to get their message across to their MENA-based audiences; we convert often complex propositions into media-friendly nuggets, which strengthen market positioning and bolster firms for the challenges ahead.

We offer the full spectrum of professional services support, from marketing and branding, through to issues management, mergers and the promotion of the firm’s offer to vertical industry sectors.